VuWall Expands North American Team with Two New Hires to Meet Market Demand

VuWall Continues Growth, Appointing Ashlee Woodring and Eric Rinard as Regional Sales Managers for the US Market

Montreal, Canada February 12, 2025 VuWall, a global leader in video wall control and visualization solutions, proudly announces the appointment of Ashlee Woodring, based in Atlanta and Eric Rinard, based in Des Moines, Iowa, as Regional Sales Managers for the US East and Central regions, respectively. They will report to Leo Bull, Chief Revenue Officer (CRO) for the Americas at VuWall’s USA office in Atlanta, Georgia.

“Ashlee and Eric bring a wealth of experience and industry knowledge to our team, making them instrumental in addressing the growing demands of the US market, and I am thrilled to welcome them to the VuWall team,” said Leo Bull. “Their proven track records and customer-centric approaches will strengthen our presence in both the East and Central regions, positioning VuWall for continued success.”

Ashlee Woodring brings over 15 years of experience in the security and professional AV industries, excelling in sales strategy, customer engagement, and revenue growth. Previously serving as the Regional Sales Manager at Genetec, a VuWall technology partner, she played a critical role in expanding market presence and achieving sustained revenue growth. Ashlee’s deep understanding of the security landscape aligns perfectly with VuWall’s mission to deliver cutting-edge visualization solutions for mission-critical contro room environments.

Eric Rinard brings extensive expertise in access control, fire safety, surveillance, and control room systems. With a background in sales and system design, he has supported Security Operations Centers (SOCs) and utility operations. Most recently, he served as a Regional Sales Consultant at Mauell Corporation. Eric’s ability to develop tailored solutions makes him a key addition to VuWall’s efforts in meeting the rising demand for video wall technologies in the Central US.

“Joining VuWall is an incredible opportunity to contribute to a company known for its innovation and dedication to quality,” said Ashlee. “I’m eager to help expand our footprint in the Eastern US and deliver exceptional solutions to our customers and partners.”

“VuWall’s reputation for delivering cutting-edge solutions is unmatched,” said Eric. “I’m excited to bring our industry-leading technologies to businesses in the Central region and help shape the company’s growth in this dynamic market.”

With Ashlee and Eric onboard, VuWall reinforces its commitment to providing industry-leading video wall and control room solutions while strengthening its North American presence to better serve its customers.

Find out more about Ashlee and Eric on LinkedIn. Follow them here: https://www.linkedin.com/in/ashlee-woodring-13311b32/ and https://www.linkedin.com/in/eric-rinard/

About VuWall

VuWall develops solutions to easily manage visual information on video walls and displays throughout control rooms and other facilities. They specialize in video wall and KVM management in AV-over-IP environments with a suite of state-of-the-art video encoders, decoders, processors and controllers — all managed by TRx Centralized Management Platform. Owned by Naxicap, VuWall’s award-winning solutions power more than 5,000 video walls in some of the world’s most prestigious Fortune 500 companies in more than 50 countries. VuWall is headquartered in Montreal, Canada with a European Headquarter in Reutlingen, Germany and a US-based office in Atlanta, Georgia.

Anna Kozel
Anna Kozel

PR Contact
Vice President of Marketing
+1 514-505-4436
a.kozel@vuwall.com






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